This blog post on business blog was written by AI – learn more about AI blogging for your business.

Here are some tips I’ve learned making my living online for the last 3 years:

You’re competing against not just other bloggers, but the entire world for people’s attention. In order to get their attention, you’re gonna have to earn it.

Earning their attention is made more difficult by the fact everyone else is doing the same thing. When you build a blog, you’re competing against blogs that have teams of people working 24/7 writing content, creating pics/video, and layers of editing. You can’t compete with these teams of people as one single person, especially not blogging only once a week.

You need to think of yourself as a small business, and even though you’re only writing one blog a week, the other 6 days should be dedicated to marketing. You need to get people talking about your blog in order to spread your reach beyond your small circle of friends and family.

Engage with professionals and companies in any industry you write about. If you’re writing about food, start talking to chefs and restaurant owners, farmers, and distributors. Mention them and their companies/brands on your blog and link to them.

Start submitting your posts to aggregate services and guest post on other blogs. This is how rappers introduce themselves to bigger audiences and why you’ll always see a dozen of them on any given album.

When posting links on other sites, be sure to link back to your blog using descriptive anchor text. Instead of saying “click here” or “visit my blog,” hyperlink contextually like I post “delicious food recipes” on my blog. This lets search engines know your blog is about delicious food recipes instead of click here, which is just nonsensical.

Find out what professional conferences, expos, and trade shows exist in both blogging and the industry you blog about and start showing up. Contact everyone and hand out your business cards. This gets you on people’s minds. Not only that, you’ll be on the minds of influential people.

Stop listening to SEO snake-oil salesmen – they just spit out buzzwords and sell you on stupid ideas like “search engines think WordPress is more professional than BlogSpot.” No they don’t, and that’s an obvious tell that person can’t see the bigger picture.

Any blog platform has an equal chance in SEO, and they’re confusing the platform selection with the perception of a vanity URL, which can be done with any platform (or you can of course just host your own blog).

When you hear someone start spewing such inaccuracies or generalities like “quality content matters” without being able to explain to you exactly why, walk away. There’s a lot of bullshit in this industry. It’s marketing and everyone is trying to sell you something.